AND WHAT WAS HIS BUSINESS WITH FLOYD "BUD" LOVELESS"
John Fisher was a reporter and broadcaster in Halifax before joining the CBC as a "roving reporter." From 1943 to 1955, he travelled throughout the country, broadcasting its wonders on "John Fisher Reports," a popular, live, quarter-hour program heard 3 times a week over the national radio network. He called his scripts "pride builders" and was unofficially dubbed 'Mr Canada.' He once said, “my talks weren’t meant to be objective. . . they were meant to be favourable. They were ‘pride builders” He travelled the country, drawing on his own personal experiences, selling Canada to Canadians.
On one of these trips, in early July of 1951, Mr. Fisher visited Floyd (Bud) and Rita Loveless in their newly renovated grocery store in the south end of the Dempsey Building on Forsyth St.
The Loveless' had already impressed the post war shoppers with their new modern concept of "self service", but 1951 saw unheard-of renovations in all areas of the store - a plate glass window across the whole store front, fluted aluminum trim and black vitrolite tiles around the window. The new awning had a built-in furler, and an open refrigerator served the dairy area inside. And so much more to be proud of, as John Fisher would have reported.
Bud and Rita Loveless carried on that business until 1979 when they sold to Al and Shirley Montgomery.